alatogo.com would like to keep you up-to-date on offers and news about our products and services via email, but only if you would like us to. Your privacy is very important to us, which is why we want to make sure you're always in control of what we do with your personal information. This is our client contact promise:
We will never give your personal information to 3rd parties to use for their own advertising purposes.
We will use your personal information to help you make the most out of what we have to offer.
We will make sure our contact with you is necessary (ie. order confirmations, shipping notifications) or wanted (ie. you have signed up for our newsletter).
- Exclusive offers
- Details of new products and services
- Tips to help you get the best out of our products and services
- To seek feedback from you about how we can improve our products and services
We are committed to protecting your personal data and your rights over its collection, processing, and storage.
That’s why we’ve established this privacy and cookies policy which:
- Describes the nature of personal data that we collect
- Describes how and why we collect and use your personal data
- Describes when and why we will share personal data within alatogo.com and with other associations
- Describes the rights and choices you have when it comes to your personal data
We offer an extensive range of products and services, so we want to be clear about what this Policy covers. This Policy applies anytime you use our services. Using our services means shopping with us online, over the phone, or using any of the websites where this Policy is posted.
This Policy also applies if you contact us or we contact you about our services.
Please note, our third-party suppliers and companies may need to collect and use your personal data to fulfill your order.
Information that you make available to us including your name, address, date of birth, phone number, email address, and payment details.
Information about how you interact with our products and services such as your order history, products added to your cart, and checkouts you did not complete.
Your account login details for our websites.
Information about any devices used to access our services, including your device brand and model, browser used, and IP address.
Information about how you interact with electronic communications you receive from us, including whether that communication has been opened and if you have clicked on any links within that communication. We want to ensure that our communications are beneficial to you, so if you don't open them or don't click on any links in them, we recognize we need to improve our services.
We process your personal data so we can manage your account, process your orders and refunds, and assist with any issues you may have while using our services.
Cookies help develop and improve our products, services, stores, information systems and their security, analytics, and our communications with you.
Personalize your experience
We use information about your online browsing activities as well as your online purchases to help us better understand you as a customer and offer tailored suggestions and services.
We want to ensure that our communications and advertising is relevant to your interests. We measure your responses to marketing communications relating to products and services we provide to improve your customer experience.
You can change your marketing preferences at any time.
Connect and interact with you
We want to aid you better as a customer, so we use personal data to provide clarification or support in response to your communications (ie. look up your order information if you ask us a question via social media)
We may invite you to take part in customer surveys, questionnaires and other market research activities conducted by alatogo.com and other 3rd party companies.
We use your personal data to create and manage promotions and competitions you take part in.
We retain a record of your personal information to offer you high quality and consistent service. We will retain your personal information in accordance with all applicable laws and regulations, and we will not retain your information for longer than is required.
We operate with associates, contractors, and agencies that process your personal information on our behalf. We will only share your data with service providers that meet our ethical and technical requirements for the processing of your data and its security. We only share information that allows them to offer their services to us or to enable them to provide their services to you. For example, some of our service providers place advertising for us online, about our products and services and those of our retail partners, suppliers, and third parties. As a result, where you have indicated you are happy to receive marketing from us, you might see online advertising that we have placed on the web sites you visit, or the interactive services you use. If you hold a credit card or travel money card with us, we will share transaction details with our payment providers (e.g. Visa or MasterCard).
We may share personal data with other 3rd party companies in the following situations:
- If the law or a civic authority requires us to share the personal data
- If we need to share personal data to establish, exercise or protect our legal rights (this includes providing personal data to others for the purposes of preventing fraud and reducing credit hazard)
- To an organization we sell or transfer (or enter into dialogs to sell or transfer) any of our dealings, rights, or requirements to under any agreement we may have with you. If the transfer or sale is successful, the organization receiving your personal data can use it in the same manner as us
- To any entity entitled to ownership of our business
We are committed to keeping your data safe. We enforce physical, electronic, and procedural safeguards to protect your data.
- We protect the security of your information while it is transmitted by encrypting it using Transport Layer Security (TLS).
- We minimize employee contact with your data. We only authorize access to employees who need it to carry out their job responsibilities (ie. customer service).
- We will ask for proof of identity before sharing your personal data with you.
- We will reveal only the last four digits of your credit card number when confirming payment information.
While we take appropriate technical and organizational measures to safeguard your personal data, please note that we cannot guarantee the security of any personal data that you transfer over the internet to us.
The personal data that we collect from you may be transferred to, and stored at, a destination outside the United States of America. It may also be processed by companies operating outside the US who work for us or for one of our service providers.
We put in place appropriate protection to make sure your personal data remains adequately protected and processed in accordance with this Policy.
We will send you applicable offers and news about our products and services via email, providing have previously agreed to receive these marketing communications.
When you register with us we will ask if you would like to receive marketing communications, and you can change your marketing choices online, by phone or in writing at any time.
We also value hearing your views to help us to improve our services, so we may contact you for market research purposes. However, you always have the choice regarding whether to take part take in our market research.
Cookies are small data files that allow a website to collect and store a range of data on your desktop computer, laptop or mobile device. Cookies help us provide important features and functionality on our websites.
Cookies allow us to improve the way our website operate so that we can personalise your experience and allow you to best use many of their useful features.
Improve the performance of our Website
Cookies can help us to understand how our website is being used, for example, by telling us if you receive an error messages as you browse.
These Cookies collect data that is mostly aggregated and anonymous.
Deliver relevant online advertising
Cookies used for this purpose are often placed on our website by other 3rd party companies, always with our permission. These Cookies may collect information about your online behaviour, such as your IP address, the website you arrived from and information about your purchase history or the content of your shopping basket. This means that you may see our adverts on our website and on other 3rd party companies’ websites. You may also see adverts for other organisations on our websites.
To help us to deliver online advertising that is relevant to you, we may also combine data we collect through your desktop computers browser cookies, or other devices with other data that we have collected.
Measure the effectiveness of our marketing communications, including online advertising
Cookies can tell us if you have seen a specific advert, and how long it has been since you have seen it. This information allows us to measure the effectiveness of our online advertising campaigns and control the number of times an advert is shown.
Your choices when it comes to Cookies
You can use your browser settings to accept or reject new Cookies and to delete existing Cookies. You can also set your browser to notify you each time new Cookies are placed on your computer or other device. You can find more detailed information about how you can manage Cookies at the All About Cookies and Your Online Choices websites.
If you choose to disable some or all Cookies, you may not be able to make full use of our websites. For example, you may not be able to add items to your shopping basket, proceed to checkout, or use any of our products and services that require you to sign in.
Access to your own data
You legally have the right to access your personal data that is stored in our information systems.
This is called a "Subject Access Request". After verification and approval, we will provide the data requested free of charge.
Before giving your personal data to you or someone else on your behalf, we will request verification of your identity.
If any of the data we hold about you is inaccurate or obsolete, you may request to amend it.
Right to limit our processing of your data
You possess the right to object to us handling your data, to have your data erased, or to have its processing restricted in certain circumstances.
If you want to exercise these rights, please contact us as described below.
If you have any questions about how we collect, store, and use personal data please contact us at
Write to us at
5th Floor, Wanda Plaza Business Building, Yuyao, Zhejiang, China